Start with WHO as well as WHY
Your brand essence and company culture should work hand in hand to give customers and colleagues a true understanding of who you are and what you stand for. If you get that bit right, then as long as you have services …
Your brand essence and company culture should work hand in hand to give customers and colleagues a true understanding of who you are and what you stand for. If you get that bit right, then as long as you have services …
The opportunity to spend a day with a group of chefs who have 6 Michelin stars between them is pretty rare. To be able to watch them work, interview them to discover the story behind the chef – then eat …
The Story behind… an insight into the uniqueness of a brand Read more »
I have begun to read what promises to be a great book on the future of leadership: “Riding the Creative Rollercoaster, how leaders evoke creativity, productivity and innovation” by Dr Nick Udall. Within the first few pages Nick describes …
Are Creativity & Innovation Essential to the Future of Leadership? Read more »