One Thing to be Sure of Before you Appoint a new CEO or Senior Leader

So you you need a new CEO or senior leader.

Your shortlist is full of people who have the skill-set you require and who have proved their competence and ability through a solid track-record.

How do you know if they have the magic additional ingredient they will need to be sure they fit into your environment, work well with other staff and lead your organisation a direction that is appropriate for your brand and purpose?

Please give me a call if you need help to capture the essential characteristics that define the essence of your brand.