There is a lot of buzz around companies being purpose-lead at the moment, and putting my cards on the table from the outset, I completely agree that the essence, or purpose of a company is key to growth and success… So …

Does your Core Essence inform everything your company does from Marketing to Recruitment? Read more »

Alternatively, the title in long-hand reads: the combination of your purpose and your people, when communicated to employees and customers effectively will lead to the success of your business OK, I am not, and never will be a mathematician so …

(WHY+WHO) x COMMUNICATION = SUCCESS Read more »